CURRENT LANDSCAPE

As life science innovation accelerates, demands on HCPs are rising

  • Demand on HCP knowledge increasing with rapid advancements
  • Decline in success of more traditional learning methods, webinar fatigue
  • 57% fall in pharma access to HCPs
  • $30 billion annual spend to engage HCPs

Re:define HCP education & engagement

Incorporate therapies into AI-powered simulations for patient-centered interactions

Greater HCP engagement

Enhance remote and in-person HCP interactions with bespoke simulations

Promote Collaboration

Connect HCPs with MSLs and peers to facilitate knowledge exchange

Data-driven decisions

Equip medical and marketing teams with insights to inform strategy

How it works

CURRENT LANDSCAPE

Launch your on-demand AI hub

  • Allow busy HCPs to access on-demand, interactive learning content
  • Facilitate HCP interactions, both peer-to-peer and with medical teams
  • Generate insights to inform strategy and maximize budgets
MEDICAL AND COMMERCIAL TEAMS

Revolutionize HCP
interactions

  • Reps and MSLs can work collaboratively with HCPs on interesting case scenarios
  • Facilitate virtual and in-person conversations and deliver key messages
  • Generate insights and nurture relationships with easy long-term follow-up
LEVEL UP LIVE EVENTS

Amplify events

  • Increase engagement and maximize in-person opportunities
  • Deliver patient- focused content tailored to therapeutic areas
  • Continue the conversation post-event through remote simulations

Example AI use cases

PATIENT-CENTRED CONTENT

Virtual Patient

  • Create immersive patient avatars to educate HCPs
  • HCPs can explore interesting scenarios
  • Available 24/7 online for asynchronous certification

Key Opinion Leader

PEER-TO-PEER LEARNING
  • Digital personas of real human experts
  • Share interesting cases to educate HCPs
  • Leverage their ‘medical influencer’ status to attract more HCPs

Rapidly launch AI modules aligned to your strategy

01

SCOPE

Confirm AI human knowledge scope and personalities, based on high impact content & insights.

02

BUILD

AI Human development and sign off from key stakeholders via their live review environment

03

LAUNCH

Rapidly launch and engage target audience across key channels, from mobile to VR-driven live events

04

EVOLVE

AI avatars learn & become smarter over time. Highlight unmet needs and address with further modules.

Life-saving innovation beyond the lab

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