CURRENT LANDSCAPE

As life science innovation accelerates, demands on HCPs are rising

  • Demand on HCP knowledge increasing with rapid advancements
  • Decline in success of more traditional learning methods, webinar fatigue
  • 57% fall in pharma access to HCPs
  • $30 billion annual spend to engage HCPs

Re:define HCP education & engagement

Incorporate therapies into AI-powered simulations for patient-centered interactions

Greater HCP engagement

Enhance remote and in-person HCP interactions with bespoke simulations

Promote Collaboration

Connect HCPs with MSLs and peers to facilitate knowledge exchange

Data-driven decisions

Equip medical and marketing teams with insights to inform strategy

How it works

CURRENT LANDSCAPE

Launch your on-demand AI hub

  • Allow busy HCPs to access on-demand, interactive learning content
  • Facilitate HCP interactions, both peer-to-peer and with medical teams
  • Generate insights to inform strategy and maximize budgets
MEDICAL AND COMMERCIAL TEAMS

Revolutionize HCP
interactions

  • Reps and MSLs can work collaboratively with HCPs on interesting case scenarios
  • Facilitate virtual and in-person conversations and deliver key messages
  • Generate insights and nurture relationships with easy long-term follow-up
LEVEL UP LIVE EVENTS

Amplify events

  • Increase engagement and maximize in-person opportunities
  • Deliver patient- focused content tailored to therapeutic areas
  • Continue the conversation post-event through remote simulations

Example AI use cases

PEER-TO-PEER LEARNING

Key Opinion Leader

  • Digital personas of real human experts
  • Share interesting cases to educate HCPs
  • Leverage their ‘medical influencer’ status to attract more HCPs
PATIENT-CENTRED CONTENT

Virtual Patient

  • Create immersive patient avatars to educate HCPs
  • HCPs can explore interesting scenarios
  • Available 24/7 online for asynchronous certification

Rapidly launch AI modules aligned to your strategy

01

SCOPE

Confirm AI human knowledge scope and personalities, based on high impact content & insights.

02

BUILD

AI Human development and sign off from key stakeholders via their live review environment

03

LAUNCH

Rapidly launch and engage target audience across key channels, from mobile to VR-driven live events

04

EVOLVE

AI avatars learn & become smarter over time. Highlight unmet needs and address with further modules.

Life-saving innovation beyond the lab

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